But even when institutions are not favorable, pushback can still happen if actors adopt the right type of agency.
The primary strategy is perhaps combatting abstentionism. We know that backsliding presidents try to discourage the vote. They intentionally want the electorate to know that voting for the opposition is hopeless - the cards are stacked against them. When the electorate perceives that the state is using unfair electoral rules, many voters opt not to vote. This abstentionism works to the advantage of the incumbent. Voters may also abstain because they become disenchanted with the opposition. This is one reason that backsliders spend a lot of time using transgressive language against opponents - precisely to destroy their brand-name and thus electoral appeal.
Successful democratizing leaders are those who figure out ways to counter this tendency toward abstentionism. They persuade voters that even if the rules are rigged and the opposition is flawed, voting against the incumbent is still useful. They don’t call for boycotts. They call for getting the vote out.
Pushback requires generating a surge in voting, which tends to help the opposition. The surge is essential to defeat backsliding presidents electorally, and even if that fails, to signal to all actors that the president does not have a broad mandate.
Another lesson is the importance of electoral unity. Opposition movements do not need ideological uniformity to defend democracy. What matters is creating broad coalitions across ideologies, along with unity behind single candidates per elected posts.
Protests are vital and unavoidable, but they can backfire. Becoming too extreme could play into the hands of incumbents. Communities should be trained to engage in strategic nonviolence. Authoritarian-leaning governments often seek to provoke violence to justify repression. Democratic movements need to maintain discipline and not be provoked into violence while bearing witness and taking action.
Counter-messaging strategies need to become more sophisticated than simple information campaigns or policy campaigns. Exposing partisan audiences to opposing viewpoints can sometimes backfire, hardening rather than moderating existing views.
Ultimately, opposition groups must do a better job explaining the value of democracy. They should explain that democracies do not deliver perfect outcomes or magical solutions, but that its strength lies elsewhere: in protecting societies from the tyranny of both minorities and majorities. They distribute power broadly and work to limit the power of the already powerful. They provide citizens with peaceful opportunities to correct policy errors by voting officials out of office.
That said, it is not clear that the best pushback strategy is to focus only on defending the value of democracy. Such a goal may seem too abstract for many voters. It is also not clear that opposition parties should focus on the typical left vs. right ideological divides. The thinking “if the backslider moves to the left (or the right), we should move deeper into the right (or the left),” can risk reifying rather than overcoming existing cleavages. Overall, it is better to find a campaign issue that appeals across ideologies.
Backsliding typically produces a surge in government corruption and incompetence. The public perceives this surge easily. Effective pushback campaigns capitalize on these vulnerabilities typical of most backsliders.
Backsliding presidents often make the argument that they are concentrating power to fight the corruption of existing institutions. Successful pushback requires not letting the backsliding president take control of the narrative on corruption. It requires flipping the narrative. Democratic forces need to make corruption their key theme, rather than the government’s. They need to remind voters that undermining the independence of institutions, as backsliders try to do, is what actually increases corruption, or at least, the most serious kind, the corruption between the president and their cronies.