Ammaarah Martinus is the director of policy, research and analysis at the Western Cape Government, Department of the Premier, in South Africa. In her current role, she focuses on innovative research, policy development and strategic implementation in the social sector including education. She has done extensive work in implementing and evaluating behaviourally informed programmes and interventions within government, with the view to scale - and also leads the behavioural insights portfolio in the Province. Her recent work includes scaling a Growth Mindset pilot to schools in the province and implementing a behaviourally informed smart water meter project during the recent water crisis in Cape Town. Ammaarah is interested in issues of governance, politics and international relations, she pursued studies in Governance and Political Studies at the University of Cape Town, and completed a master's degree in International Relations.