Juhi Jain

Associate Director, Busara, India

Juhi Jain

Associate Director, Busara, India
Juhi Jain is a director at Busara, the world's largest behavioral science lab, based in Delhi, India, where she leads innovative climate resilience projects focused on Africa and the Global South. Over the last decade, Juhi's work has focused on strategy formulation and the implementation of national-level programs in sustainability and disability inclusion. Prior to her current role, she worked at the Bill and Melinda Gates Foundation, driving policy advocacy and behavioral insights investments. As Manager at the Behavioral Insights Unit at NITI Aayog, the Government of India's apex policy institution chaired by the Prime Minister, she contributed to the "LiFE" mission-an international initiative nudging sustainable lifestyles. Juhi has also supported entrepreneurship and start-up ecosystems in India through her work with the Atal Innovation Mission. With over a decade of experience at the intersection of policy, behavior change, and sustainable development, Juhi has led transformative initiatives globally. She has represented India in policy dialogues, including the EUVP and the Australia India Youth Dialogue. Juhi holds an M.B.A. and a bachelor's degree in economics.
Last updated: May 09, 2025

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