Yohei Matsuoka

Director, Member of the Board, RIZAP Investment, Japan

Yohei Matsuoka has more than 12 years of experience in the marketing field, engaging in marketing strategy planning, implementation, and project management and has held different roles within corporate strategy and business development. He joined Rizap Group in 2017, a fitness chain company based in Tokyo, and works as a director and member of the board for affiliated companies (publishing company, professional football club and other). Yohei leads Rizap's work on health promotion projects such as creating healthcare strategies, the implementation of Japan's first "Pay for Success" health promotion scheme with Ina City government, a corporate health promotion program aiming for improving the productivity of the inside sales team of an HR company, a regional health promotion project collaborating with an insurance company and a professional football club, and planning a special return-to-work program for the people recovered from cancer. He started his career with Arthur D Little (Japan), and worked at Lifenet insurance company (a premier online life insurance company), Williamson-Dickie Japan, and SmartNews (global mobile news app start-up). He holds a Bachelor of Psychology degree from Kyoto University.


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