Tereza Bartonícková is founder and president of the Internet Institute in the Czech Republic. She founded the think-tank based NGO during her studies of social science of the internet at the Oxford Internet Institute at the University of Oxford. She is currently leading this institution, connecting and cooperating with the private sector, academia and the government and educating the public on complex issues in our digitalized world. Throughout her career, she worked as a freelancer in small agencies and also bigger corporations such as Google, focusing on communication, digital marketing and data analysis. Her expertise is specifically in the ethical and legal implications of AI, nudging, and the fight for human rights online.