Adrian Voce

President, European Network for Child Friendly Cities, Author of Policy for Play (Policy Press, 2015), UK

Adrian Voce is president of the European Network for Child Friendly Cities and the author of Policy for Play (Policy Press, 2015). He was the main government advisor on the UK Government's national Play Strategy for England. From 2004 to 2011, as Chair, then director of the Children's Play Council and founding director of Play England, he played the key role in securing almost £350m of public funding for children's play and led the support for every local authority in England to produce an area wide play strategy as the basis for spending their share of the money. Previously, after a long career as a playworker, Adrian was the first director of London Play from 1998 to 2004, securing policy commitments for children's play from the London mayor and drafting the mayor's guidance on play strategies for the London Boroughs. Under his leadership, London Play also built a number of successful independent play associations and developed the gold standard for quality assurance in staffed play provision in England: Quality in Play. Adrian has produced a number of influential publications and appeared often in the national media, speaking and writing about play policy. He was awarded an OBE (Order of the British Empire) for services to children in 2011.


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