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Ana Adi

Head of International Development for the Media School / Lecturer, Bournemouth University, United Kingdom

Ana Adi is the head of international development for the Media School and a lecturer in marketing and corporate communications at Bournemouth University. She teaches, researches, and provides consultancy on matters related to digital media strategy, management, content planning, monitoring, and measurement. She is currently conducting various pieces of research related to political communication, health communication, corporate social responsibility, and the Olympics, all of them using social media data and tools and digital media research methods. She is also interested in digital archiving and analysis and visualisation of big data. Ana is co-coordinator of Project-India, a collaborative journalism initiative aiming to offer an alternative take on the 2014 Indian Elections <http://www.project-india.com/about/>. She also works on Olympic Volunteering Histories, aiming to capture the memories of the London 2012 Olympics of volunteers in a oral history project and digital media archive.